On this episode of Marketing Jam, Shaheed Devji talks to Duncan Wardle, Creativity Consultant and former Vice President of Innovation & Creativity at Disney.
Duncan shares some of the major takeaways he learnt during his time with the global powerhouse that is Disney. He discusses the importance for companies to find their "why", and how this supports the shifting consumer mindset towards supporting a value driven company.
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|This interview is part of a series of interviews recorded at the 2018 Canadian Internet Marketing Conference (CIMC) hosted in Squamish, British Columbia. Marketing Jam thanks CIMC for being a partner of the show.|
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